Brief:
Help raise the skill level of digital storytelling, photography and social media for eighteen Communications Officers from diverse backgrounds and cultures.
Client:
World Health Organisation, Africa Regional Office
What we did:
Designed and taught a four-day, bilingual training workshop, and provided post-training mentorship.
How we did it:
We combined the theory from ROTH’s world-first Impact Story Training (which covers body language, building rapport, technology and ethics) with hands-on training in photography and social media.
The aim was for each participant to have published at least one complete story by the end of the training i.e. collected, transcribed (using software), photographed, written and posted online.
Because all of the participants were attending from different locations, and were not therefore with their programme beneficiaries, they collected stories from each other – stories of the challenges and triumphs of being health communicators.
Course materials (in French and English) consisted of the techniques and theory of Impact Story Collecting, as well as a Photography Guide.
Outcomes:
All of the participants successfully uploaded stories.
We created a closed Facebook group, where we continue to mentor participants as they share their stories from the field.